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Personalities

The postcards featured in this exhibit represent the most abstract type of personalities. They don’t embody the myths linked to an individual but rather personify the myths and narratives associated with entire groups of people and cultures. This is done through choices in framing, attire, background, gaze, and a number of elements linked to social constructions. The individual producers of these postcards make conscious decisions on what’s included or left out of the frame in order to appeal to the audience. The postcards are themed for specific locations and marketed to particular audiences. The problem is that these postcards build upon preexisting social constructions and limit out understandings of these people, places, and cultures. They play on our understanding of the myths without adding on to our knowledge, and this can lead to the reinforcement of stereotypes.  

Personalities